8:00 AM | Registration & Continental Breakfast |
9:00 AM | Welcome and Opening Remarks |
9:15 AM | What’s in a Meme? #newmediarealitycheck |
10:00 AM | Incubating Innovation: The New Media Agency Mandate |
10:45 AM | Networking Break |
11:00 AM | Storyscaping Across Physical and Digital Experiences |
11:45 AM | Cruising for Connections: What Brands Can Learn... |
12:15 PM | Lunch & Learn Roundtables Lunch |
1:15 PM | Augmented Creativity |
2:00 PM | Make It So: Learning From Sci-fi Interfaces |
2:45 PM | Networking Break |
3:00 PM | Crowdsourcing: Building Communities Around Ideas |
3:30 PM | What If Advertising Were Invented Today? |
4:15 PM | AToMiC Awards Show + Cocktail |