What’s in a Meme? #newmediarealitycheck
9:15 AM-10:00 AM
We began with great hopes: mindboggling viral reach, irresistible tipping points, great floods of influence. New media was supposed to remediate the world, giving new instruments to new elites. To be sure, some good things have happened, but most memes in the world are images of kittens layered with funny remarks.
Grant McCracken, Keynote